Under the motto "beautifully strong - action experiences for power girls", a heli shoot was organized with GNTM model Yasmin. The resulting image became the cover of the limited edition box "For powergirls".
In addition to the prank video created during the shoot, insights from the shoot were played on social media, as well as experiences that appeal specifically to young girls. A complete success for the expansion of the target groups of Jochen Schweizer.
